How many times have you said or heard, "Don't go there, their customer service is terrible." Or how about, "I love them! You have to try them out." Word of mouth can be your best friend or your worst enemy. Which, as a company, it should be your best friend since people are more likely […]
Occasionally, I am asked where I go for inspiration in order to stay on top of current design trends. In those moments, I tend to feel like Sarah Palin being grilled by Katie Couric. C: "I was curious, what newspapers and magazines did you regularly read ... to stay informed and to understand the world?" […]
Who are you? What do you do? Why should I care? Those are the three questions that your brand should always answer. These questions define you, your products/services, and capabilities. It doesn't matter if you're publishing a blog, posting on Facebook, launching a new product, or redesigning your website, one thing should always consistent - […]
It's not like you need more things to do, but if you have found Facebook to be a valuable tool for your small business then you should be looking for things that will simplify your time and tasks on social media. I put together five simple things every small business should consider doing on Facebook […]
I promised it to you in my last blog - here's how to create an effective CTA. Whether you are handing a prospect a physical marketing piece or digitally telling your story via your website, a call to action (CTA) is the linchpin for lead generation. What is a Call to Action? It is a […]
Make Sure You’re Not Making These 8 Mistakes When it comes to the internet, the greatest curse within a blessing is the ability to be completely anonymous. This often comes with a lot of natural distrust, though, and when you’re a business that's online it’s easy to fall into dangerous waters. Simple mistakes can make […]
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