Incorporation
Simplified Solutions LLC becomes a real thing with the state of Kentucky.
The Marketing Squad is a marketing agency specializing in digital marketing strategies, website design, and content creation all with a focus on inbound lead generation.
We’ve been through a lot in the first 11 years…and we’re just getting started!
Bryce's Beginnings
The business begins with a focus on helping people and businesses get organized and productive. The first website and email newsletter are launched via Godaddy.
Digital Marketing
A divine encounter at Java Brewing Company with a Aaron Marshall founder of the Over app. The business changes focus to digital coaching and digital marketing.
WordPress Web Design
Reconnection on Twitter with a colleague, Wayne Cox, who’s planted a church in Etown. Wayne and Bryce are becoming active members of the WordPress community online.
Hubspot Partner
A shift in marketing is happening before our eyes and Hubspot has coined the term inbound marketing. The Content Squad dba is born and the business becomes focused on ongoing retainer work to compliment the WordPress website design business.
First Office and Team Member
The Content Squad moves into its first office off Plantside Dr alongside Miter Construction. Jessie D, our first employee is hired and payroll is established with ADP.
Partnerships in The Spirit
Jay Stewart and Wayne Cox join the ownership team as 3 equally yoked partners with a foundation to grow the business to Glorify God.
East Point Office and Hubspot Gold Partner
The Squad moves into its second office and goes all in on Hubspot and becomes a Gold partner, an honor we still maintain in 2017.
Bryce Becomes Ill with Lyme Disease and Dystonia
Jay shifts into a leading role and Joel Gerdis joins the team along with Greg Ladden.
The Redmug Chapter Begins and Ends
The new brand is created to market WordPress websites apart from the main Hubspot, inbound marketing business. Brian Halligan comes to town to deliver a keynote to The Content Squad’s clients. Redmug only lasts a time short before the inefficiency of two brands clearly doesn’t make sense.
First Squad Intern
Josh Ahlers is hired as The Squad's first intern at the wee age of 16. He wastes no time jumping in and learning the trade to help us serve our clients.
Middletown Office
The Squad moves into a new office and quickly makes it our own. With room to grow, we begin busting our records with tremendous sales growth.
Staffing Up
Five new hires are added to the team, two of which are Jud Kovasckitz and Brooke Moody.
GLI Finalist for Very Small Business of the Year
The Content Squad is no longer flying under the radar. The business is recognized by Greater Louisville, Inc as one of 6 finalists for Very Small Business of the Year. We did not win, but the experience was great for the team.
Becoming The Marketing Squad
The Content Squad becomes The Marketing Squad in an effort to appeal to our broader base. The Content Squad was never just about content and The Marketing Squad now reflects the brand for what it is, a digital marketing agency that uses inbound methodologies.
The Squad Establishes its Core Values
The Squad ownership establishes the following 8 Core Values: We are – Truth Tellers, Trusted Allies, Faithful Stewards, Servant Leaders, Strategic Doers, Passionate Storytellers, Creative Problem Solvers, and Disciplined Learners.
Nomadic State
The Squad moves out of its Middletown location and has to go nomadic at local coffee shops and the Nehemiah Group while its new home is becoming available. Alea and Courtney join the team.
4000 sq/ft Eastpoint Office
The Marketing Squad moves into its new home in February of 2017 and does a quick buildout to accommodate our growing team of 15 people.
An Epic Trip to Ikea
A select group of brave Squadstars head up to the Cincinnati Ikea to fill up a 27 ft box truck with new office furnishings.
Building the Team and Talent for Future Growth
The Squad adds Michalah Hopper, Matt Bitley, and Glenn Herrera to the team, along with Taylor Bieschke who goes full-time after graduation.
The Squad Celebrates its 10 Year Anniversary with our Open House
A good time was had by all!
Here We Grow Again!
Spencer Smith joins The Squad as a Marketing Coordinator, helping out our team with publishing, optimizing content, and running digital ads.
Leadership Team Levels Up
Billy Ward joins our team as COO, Marshall Fall becomes our first VP of Business Development, and Kevin Peterson takes on the role of Creative Director.
Our First Leadership Challenge Workshop & More Growth
Our team participates in its first Leadership Challenge workshop facilitated by Leadership Reality. The day includes self-evaluation, learning about The Five Practices of Exemplary Leadership ® model, and challenging ourselves as a team. Our workshop day also happens to be Emily Houze's first day with The Squad!
The Squad Gets a New Intern
Bradyen Ward, a student at Boyce College, joins our team as an intern to support our Directors of Partner Marketing, Digital Strategist, and Sales team.
First Outsourced CMO Program Sold
We sold our first Outsourced CMO Program, with co-owner Wayne Cox taking the lead on the new Outsourced CMO position.
Amping Up Our Content Creation
Kacie Brockman joins The Squad as a Content Manager. This gives us more bandwidth as embedded journalists for our clients, telling their stories and growing their businesses.
$1,000,000 And We're Not Stopping
The Squad celebrates a huge business milestone by hitting the million dollar revenue threshold! Our team also gains another member! Jasmine Sanchez comes aboard as a Director of Partner Marketing.
Adoption of the EOS Operating System
Sarah, Marshall, and Kevin join The Squad leadership team, and we begin implementing the EOS operating system across the business.
Taking SEO to the Next Level
An SEO team is established as Brayden Ware joins the team and comes alongside Spencer Smith to manage SEO and digital ads for Squad partner and program clients.
Hello Eastgate office!
The Squad team packs-up and moves offices to a bigger, better space for our growing team.
New Year, Better Us
We start off the new year with a team of 20 employees ready to serve our 46 active clients!
Ready to work together?
Learn what to expect with this handy guide to our ongoing marketing services.
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Creating a Client Experience that Comes Full Circle
Creating a Delightful Client Experience From A to Z Kevin Peterson has recently taken on the role of Vice President of Client Experience at The Marketing Squad. In this role, Kevin utilizes his gifts of creativity and leadership to better equip our team to delight our clients throughout their …
Digital Marketing for Businesses in 2020 & Beyond
It’s still hard to believe it's a new decade! The world doesn't look exactly like old movies predicted for the year 2020. Still, we've experienced monumental changes in technology and cultural trends in recent years. And those advancements will continue. We may not get every prediction right …
Vision and Alignment for a New Year
Every business has traditions. Some, they are aware of. Some, they just subconsciously do. We have a few of those around The Squad. The one I want to share today isn’t unique. I’m quite sure most businesses have some ceremony, action, or event that wraps up the previous year and looks forward to the …