The Marketing Squad logo

Our History

Incorporation

August 1, 2007

Incorporation

Simplified Solutions LLC becomes a real thing with the state of Kentucky.

Bryce's Beginnings

January 1, 2008

Bryce's Beginnings

The business begins with a focus on helping people and businesses get organized and productive. The first website and email newsletter are launched via Godaddy.

Digital Marketing

July 1, 2008

A divine encounter at Java Brewing Company with Aaron Marshall, founder of the Over app. The business changes its focus to digital coaching and digital marketing.

Hubspot Partner

October 1, 2010

Hubspot Partner

A shift in marketing is happening before our eyes and Hubspot has coined the term "inbound marketing." The Content Squad dba is born and the business becomes focused on ongoing marketing client work to compliment the WordPress website design business.

First Office and Team Member

January 1, 2011

First Office and Team Member

The Content Squad moves into its first office off Plantside Drive alongside Miter Construction. Jessie D, our first employee is hired and payroll is established with ADP.

Partnerships in The Spirit

March 1, 2011

Partnerships in The Spirit

After they reconnect on Twitter a couple years before through their involvement in the online WordPress community, Wayne Cox now joins Bryce as a business partner. They commit to build a foundation to grow the business to glorify God.

East Point Office and Hubspot Gold Partner

February 1, 2012

East Point Office and Hubspot Gold Partner

The Squad moves into its second office and goes all in on Hubspot and becomes a Gold partner!

First Squad Intern

February 1, 2014

First Squad Intern

Josh Ahlers is hired as The Squad's first intern at the wee age of 16. He wastes no time jumping in and learning the trade to help us serve our clients.

Middletown Office

March 1, 2014

The Squad moves into a new office and quickly makes it our own. With room to grow, we begin busting our records with tremendous sales growth.

GLI Finalist for Very Small Business of the Year

August 4, 2015

GLI Finalist for Very Small Business of the Year

The Content Squad is no longer flying under the radar. The business is recognized by Greater Louisville, Inc as one of 6 finalists for Very Small Business of the Year. We did not win, but the experience was great for the team.

Becoming The Marketing Squad

May 4, 2016

Becoming The Marketing Squad

The Content Squad transforms into The Marketing Squad in an effort to appeal to our broader base. The Content Squad was never just about content and The Marketing Squad now reflects the brand for all that it is - a comprehensive digital marketing agency.

The Squad Establishes Its Core Values

October 3, 2016

The Squad Establishes Its Core Values

The Squad ownership establishes the following 8 Core Values: We are – Truth Tellers, Trusted Allies, Faithful Stewards, Servant Leaders, Strategic Doers, Passionate Storytellers, Creative Problem Solvers, and Disciplined Learners.

Building the Team and Talent for Future Growth

July 6, 2017

Building the Team and Talent for Future Growth

At this point, we exceed more than 10 employees and have a larger office space to fill.

The Squad Celebrates Its 10 Year Anniversary with our Open House

October 2, 2017

The Squad Celebrates Its 10 Year Anniversary with our Open House

A good time was had by all!

Executive Leadership Team Levels Up

August 29, 2018

Executive Leadership Team Levels Up

Marshall Fall becomes our first VP of Business Development, Kevin Peterson oversee our Operations, and Alea Petersen oversees our Marketing and Partner clients.

$1,000,000 And We're Not Stopping

September 19, 2018

$1,000,000 And We're Not Stopping

The Squad celebrates a huge business milestone by hitting the million dollar revenue threshold!

Adoption of the EOS Operating System

November 14, 2018

Adoption of the EOS Operating System

We begin implementing the EOS operating system across the business to improve our efficiency.

Hello Eastgate office!

December 21, 2018

Hello Eastgate office!

The Squad team packs-up and moves offices to a bigger, better space for our growing team.

Awarded the Fast50 by Louisville Business First

October 8, 2019

Awarded the Fast50 by Louisville Business First

We were honored to be recognized among our peers for our recent business growth.

#4 on The Book of Lists

September 8, 2020

#4 on The Book of Lists

Recognized on the list for Marketing Firms in the area.

Team Retreat

October 5, 2020

We get away to celebrate a strong team and our vision for the future. What is already a history-making year for the world is a year of innovation for us as we brainstorm ways to thrive and serve businesses in every unique season.