Category: Featured

Does Facebook Response Rate and Time Matter?

A recent study revealed that 18% of American internet users who messaged a brand’s social media page expected a response within one hour. Facebook is one of the biggest social media platforms for connecting with prospects and customers. As a marketer or business owner, it's important to know Facebook's best practices and to follow them […]
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The Tactics and Tools Behind Our SEO Practices

As a Digital Strategist, every day I work with an array of clients who all want one thing - to be known. My job is to help increase the visibility of our clients, growing website traffic through paid ads as well as organic search. If you have the means to execute a successful ad strategy […]
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The Squad Year in Review: Numbers that defined 2018

At the start of each new year, we take time as a business to reflect on the past year and all of its wins and shortfalls. Naturally, each year we face new challenges that stretch and sharpen us as a business. At the same time, we are always thankful to look back at the graphs […]
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Razzle Dazzle and Bring’em in...

Hallelujah, football is back. I am ready for creative touchdown dances, explosive hits, razzle dazzle trick plays, screen passes, jaw dropping interceptions, pick-six’s, and Cam Newton giving a young kid the football after a touchdown. I am ready for the underdog to unleash history-rocking "David beats Goliath" upsets and Sports Centers Top 10 theme song […]
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How We Manage Social Media Using HeyOrca

Allow me to introduce you to our social media management partner, HeyOrca. HeyOrca is a Canada-based company that specializes in social media planning and execution to allow for maximum client interaction and collaboration. It’s designed for agencies just like ours that manage various social media accounts for a large amount of clients. HeyOrca has many […]
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The Marketing Squad is Poised for Growth but Staffed to Deliver

The last few months the owners have been positioning The Squad for growth. We had one of the first flat years in our 10 year history in 2017. That flat growth led us to set some big goals in 2018. We know that going big requires a talented team. It’s the chicken and the egg […]
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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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