Category: Digital Marketing

The Internet Doesn’t Trust Your Company

Make Sure You’re Not Making These 8 Mistakes When it comes to the internet, the greatest curse within a blessing is the ability to be completely anonymous. This often comes with a lot of natural distrust, though, and when you’re a business that's online it’s easy to fall into dangerous waters. Simple mistakes can make […]
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When Pumpkin Spice Has Gone Too Far

I should start this post with a disclaimer. I love pumpkin spice a lot. In fact, I keep canned pumpkin on hand in case I feel the need for pumpkin chocolate chip cookies. I probably like pumpkin more than the average person. But that doesn't negate the fact that... Pumpkin Spice Has Gone Too Far […]
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The Art of Storytelling

Do you ever wonder why some stories draw you in while others don’t? In our day and age, stories are presented in the form of blog articles, TV shows, movies, or a good old fashion book. Regardless of the platform in which a story is delivered, well presented stories have a few key elements that […]
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Comprehensive How-To for Paid Social Ads

Do you want your business to become a household (or industry) name? If you're in it for the long-haul, then chances are your answer is, "Yes!" Enter your marketing department stage right. The definition of marketing: a process through which consumers become aware of your company's goods or services so that they turn into customers […]
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Is Marketing Art, Science, or Both?

In this week's podcast, we ask the question: Is marketing art, science, or a combination of both? During our discussion, we came to the conclusion that it is both art and science; however, you will want to hear how we came to that conclusion. Our featured interview this week is with a very talented designer, […]
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Blogging Through Your FAQ

So many of our clients have extensive "frequently asked questions" (FAQs) on their websites because they took the time to address the questions their prospects and clients have. But often the FAQs are not as thorough as they should be. Using your blog to elaborate on the most asked questions is a great way to […]
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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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