Category: Business Leadership

Simplify Your Value Proposition to Increase Sales

Most sales professionals have their elevator pitch down to a science in terms of telling someone (hopefully a prospective client) what their organization does in 60 seconds or less. However, if your brand’s primary message is not able to clearly and simply articulate what values your business "brings to the table", then you may be […]
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Keeping Distractions at Bay

In this day and age, distractions are imminent and are around every corner of an email or chat message. So, how do we stay focused when we are surrounded by distractions? No matter the distraction, it can be quite frustrating and cause us to be unproductive. You see, life has this way of shoving different […]
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What to Look For When Hiring a Digital Marketing Agency

Digital marketing is an essential component of your overall marketing strategy. Choosing the right marketing partner to tell your brand’s story is critical. It is important that you know the right questions to ask and key things to look for when choosing the right digital marketing agency to align with. Below are seven key questions […]
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We're Officially The Marketing Squad and What That Means to You

On April 12, 2016, we made the announcement that The Content Squad had become ... wait for it... The Marketing Squad. The goal of this subtle name change is to let the marketplace know that we're much more than a marketing agency that develops content.Each year, the number of websites we design and develop has […]
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Meet the New Squad

We have been working towards this reveal for the past four months. Today we are excited to reveal The Content Squad’s new name... The Marketing Squad A subtle, yet powerful shift. While content marketing is a core service we provide our clients, we do so much more than that. Our service offerings include a wide range […]
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What is the Christian Business Meet-Up?

For most of my history with The Content Squad, I have had a role that was primarily focused on our client's strategic goals. In January, I was commissioned into a new role with our company. I still get to work with our clients on a monthly basis, but now I also get to go out […]
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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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