Heading in the Right Direction?
Business is booming and you’re knee-deep in work. You can’t stop to think about future growth goals or marketing plans because that would take time away from your main focus and you need to keep the pace moving.
Sound like you?
If not, maybe the opposite is true. Business is moving slow and you need a jump start, but it’s hard to justify spending money on marketing when revenue is down.
We get it. We hear both ends of the spectrum from clients and our advice to them, whether they’re in serious growth mode or need to get moving, is that doing nothing won’t help their cause… we all know the definition of insanity.
Some businesses aren’t ready to invest in a full-blown marketing program and that’s okay. Taking small steps makes sense for many of our clients and one of the solutions we offer helps us to get to know them pretty darn well, which is one of our end goals.
The Marketing Squad offers a research-heavy marketing assessment for businesses who want to know what they’re doing well and where they can make improvements. The RoadMAP (Marketing Assessment Plan) allows us to dive deep into your business and research every facet of your marketing efforts. The RoadMAP is extensive. Here are a few items you can expect us to unveil about your business:
- Strategic marketing recommendations on your website, including your blog, social channels, backlinks, and keywords
- Brand positioning assessment
- Website analysis and analytics review
- Competitive assessment
- Detailed keyword research
- Buyer persona development
- Editorial calendar development
Want more information on getting a Marketing RoadMAP for your business? Reach out to our sales team to start a conversation.