Category: Business Leadership

Data Driven

It’s hard to believe I have been a partner at The Squad for almost a full year now. We have come a long way over the past 11 months and I am excited to see how the journey unfolds in 2017 and beyond for our team. A Passion for Data One of the things I […]
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Core Operating Values

Last weekend, the partners of The Marketing Squad went on our annual retreat to reflect on the past year and focus on the upcoming year. One of the central themes of this retreat was developing the core operating values/principles to help us guide The Squad going forward. In this podcast, I share some insights about the […]
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Morning Preparations That Increase Efficiency

In an agency, everyone is busy. From our massive stack of papers and pressing deadlines, it's easy to become overwhelmed and find ourselves fighting fires instead of thinking strategically. If you give yourself ten minutes each morning to really prepare for your day, then you won't feel as flustered, behind, or torn. You will have […]
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Two Numbers That Matter Most To Owners And Marketers

There a few important numbers that really impact your marketing decisions. Owners and marketers alike should know these numbers and keep an eye on them since they change every month or quarter. I am going to cover what I consider to be the two most important numbers and why your business should be tracking them […]
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How VR Could Change Your Business

Virtual Reality technology has been around for decades but based on recent financial plays by Samsung, Google, Sony and other leaders in the tech world, VR is expected to be an addition in many modern households around the world very soon. I have been somewhat obsessed with the implications of artificial intelligence and virtual reality […]
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Things to Do Before You Leave the Office to Make for a Better Morning

We've had a lot of activity around The Squad lately. A few weeks ago, we hosted our open house and ribbon cutting to officially mark our rebranding as The Marketing Squad! Among office happenings, I'm down South this week for my wedding and honeymoon. Needless to say, there have been many distractions in the office, […]
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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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