Taking IT to the next level

Advanced Business Solutions (ABS) is a locally based IT Managed Services Provider. Since they started in 1995, they have grown to be a team of over 100. With a focus on making their clients more efficient and secure, ABS gives business the chance to do what they do best.

For several years, the Squad has been a marketing partner to ABS who has taken advantage of most of the services our team can provide. Everything from website management, email marketing, print design, and even utilizing our outsourced CMO integration. ABS's partnership is one that has allowed The Squad to stretch its wings and really push ourselves.


Advanced Business Solutions (ABS)

A lot of firms call themselves marketing company's but they are actually just advertising or creative companies. The Marketing Squad is a marketing firm. They get it, they get me, and they get my company. If you want somebody to lead your marketing, call them.
Mark Lewis, CEO of ABS

Creative Design & Custom Installations

This example of experiential marketing honors the 200 years of history in the building they'd just moved into. Simultaneously, it recognizes their own vision and legacy as a longstanding business. Their authority in the industry is one of their key differentiators. This history wall is one of many ways we highlight that.

During its reveal, notable local leaders like Mayor Greg Fischer came by to see the installation.
  • using video for Social proof

    Video is a primary tactic we use to share "The ABS Way" with their audience. One of the videos below was used for a commercial segment on WDRB. We've also produced various testimonial clips to build social proof. Those are a great asset in the buyers' journey to establish authority with prospects who have made it to the decision-making point.
We regularly collaborate with the ABS team to create case studies and educational resources that attract visitors to their website and keep them engaged with their brand.

Demonstrating Culture

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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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