Tag: strategy

3 Tips and Tricks to Increase Attendance at Your Next Event

You know that sigh of relief you get after an event you planned is over? You've seen all of your hard work come to fruition, and all that's left to do is tie up loose ends. I had one of those moments recently. After months of planning a Non-Profit Fair, with the purpose of connecting […]
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Facebook For Small Business: Five Simple Things You Should Be Doing

It's not like you need more things to do, but if you have found Facebook to be a valuable tool for your small business then you should be looking for things that will simplify your time and tasks on social media. I put together five simple things every small business should consider doing on Facebook […]
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How to Create an Effective Call to Action

I promised it to you in my last blog - here's how to create an effective CTA. Whether you are handing a prospect a physical marketing piece or digitally telling your story via your website, a call to action (CTA) is the linchpin for lead generation. What is a Call to Action? It is a […]
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Two Numbers That Matter Most To Owners And Marketers

There a few important numbers that really impact your marketing decisions. Owners and marketers alike should know these numbers and keep an eye on them since they change every month or quarter. I am going to cover what I consider to be the two most important numbers and why your business should be tracking them […]
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The Internet Doesn’t Trust Your Company

Make Sure You’re Not Making These 8 Mistakes When it comes to the internet, the greatest curse within a blessing is the ability to be completely anonymous. This often comes with a lot of natural distrust, though, and when you’re a business that's online it’s easy to fall into dangerous waters. Simple mistakes can make […]
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Is Marketing Art, Science, or Both?

In this week's podcast, we ask the question: Is marketing art, science, or a combination of both? During our discussion, we came to the conclusion that it is both art and science; however, you will want to hear how we came to that conclusion. Our featured interview this week is with a very talented designer, […]
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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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