Category: Uncategorized

SquadU Recap | People Pleaser: How to Write For Your Audience

“If it sounds like writing, I rewrite it.” – Elmore Leonard In our recent SquadU, I spoke about a recent copywriting course I took in addition to some nuggets of advice I’ve picked up during my time as a copywriter. The course I took was simple and designed to offer good reminders, tips, and tricks. […]
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It's 2022 and Content is Still King in Your Marketing

If you ever have to stop and consider whether or not your audience understands what your business does, then chances are you're lacking in content. When it comes to marketing your business, there are few greater assets than quality content. It is often your first point of contact with a potential client, be that a […]
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Welcome "Back" Aboard Jud

Over the years in business, people come and people go... Typing that felt like the beginning of a George Strait song. 🙂 Sometimes you work people off the team based on your core values or culture, or sometimes just for job performance issues. Other times people choose to leave, and those have always been the […]
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Welcome to The Squad Emily

Over the past year we have built a robust design team, that started with Taylor transitioning into a full-time Media Designer role back in the fall, and more recently Kevin coming on board as our Creative Director. Now, we're excited to introduce Emily Houze, our newest Graphic Designer! Working alongside Kevin, Taylor, and our development […]
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5 Keys to Being a Good Business Partner

Over the past six months, I have been involved in my first true business “partnership” with multiple active owners. Most of my career has been working as a majority business owner. Needless to say, it’s a “little” different working with three other people who have as much ownership as I do. During this time, I […]
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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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