The speed at which technology is advancing is astounding. The way consumers engage with companies and their marketing is changing just as fast. The ability for a consumer to block your efforts to reach them is increasing on most traditional platforms, like television and radio. Now most businesses are turning to digital solutions to make […]
How many times have you said or heard, "Don't go there, their customer service is terrible." Or how about, "I love them! You have to try them out." Word of mouth can be your best friend or your worst enemy. Which, as a company, it should be your best friend since people are more likely […]
There are certain essentials that are necessary at every Thanksgiving table, or that is the way things are in my family. Each and every year I am able to count on dishes being on the table, these dishes are the staples of Thanksgiving so to speak. Preparing for the feast this year got me thinking […]
Occasionally, I am asked where I go for inspiration in order to stay on top of current design trends. In those moments, I tend to feel like Sarah Palin being grilled by Katie Couric. C: "I was curious, what newspapers and magazines did you regularly read ... to stay informed and to understand the world?" […]
Who are you? What do you do? Why should I care? Those are the three questions that your brand should always answer. These questions define you, your products/services, and capabilities. It doesn't matter if you're publishing a blog, posting on Facebook, launching a new product, or redesigning your website, one thing should always consistent - […]
It's not like you need more things to do, but if you have found Facebook to be a valuable tool for your small business then you should be looking for things that will simplify your time and tasks on social media. I put together five simple things every small business should consider doing on Facebook […]
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