Category: Digital Ads

The Slow Burn: Website SEO & Content Marketing

Website SEO & Content Marketing– The Slow Burn Are you ready to get a little bit technical? Let's talk about website SEO. If you’re a normal person and not a marketing weirdo like me, you might not use terms like SEO, domain authority, content marketing, Google ranking, etc., on a regular basis! But, if you’re […]
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The Fast Burn: Why Digital Advertising & Paid Search Matters for Your Business

If you’re in the world of marketing, you might be reading this blog because you’re a little confused by the title... Let’s be honest, digital advertising, paid search, and the fast burn are all (pretty much) the same thing. If you’re not in the world of marketing, you may have heard these terms and other […]
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Why You Should Choose an Official Google Partner Agency

Here at The Squad, we employ a variety of digital marketing tactics to help our clients tell their story and grow their business. Digital advertising is just one of the tactics we use to do this, and we're excited to say that we have taken our Google Ads services to the next level! Recently, we […]
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3 Golden Nuggets for Winning with Google

There is nothing better than attending an event and walking away with a load of golden nuggets that can make your business better. Chick-fil-a takes the prize of “Best Nuggets Ever,” but for best business nuggets I vote for Charlotte Regional Business Alliance and their “Reach Customers Online with Google” event. In January I attended […]
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The Good, Bad, and Downright Funky 20-Year History of Digital Ads

It’s hard to imagine a world without digital advertising oozing from every corner of every screen on the planet. Digital advertising has become so prevalent that it has become as common as a housefly.  But, if everything has a starting point, where did digital advertising begin and where is it now? Let's take a look […]
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Comprehensive How-To for Paid Social Ads

Do you want your business to become a household (or industry) name? If you're in it for the long-haul, then chances are your answer is, "Yes!" Enter your marketing department stage right. The definition of marketing: a process through which consumers become aware of your company's goods or services so that they turn into customers […]
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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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