In the business world, there are some facts we all inherently understand about Sales. Sales create revenue, which leads to cash flow, which can, in turn, lead to profits. I remember hearing Peter Thomson put it this way when he spoke at a seminar years ago: Revenue is vanity, cash is sanity, but profit is […]
As a co-founder of The Squad, I've never been afraid to share our secret sauce. We're not making Big Macs, we're helping businesses grow and transparency is important to everything we do. Here at The Squad, we've found that our sweet spot is ongoing digital marketing partnerships. Many agencies claim to do it, but we've […]
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