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The Marketing Squad

The Marketing Squad is a marketing agency specializing in digital marketing strategies, website design, and content creation all with a focus on inbound lead generation.

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content marketing

What is SEO

Demystifying SEO: Understanding the Basics

April 5, 2019 By Brayden Ware

SEO, Listicles, Remarketing, Golden Ratio, Omnichannel Marketing, Hamburger Menus, Inbound Marketing, PPC...the list of marketing jargon goes on and on. There are plenty of marketing industry terms and strategies that leave non-marketing folk wondering what the heck they even mean, let alone how to …

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the importance of blogging

4 Reasons Why I don’t Blog

March 21, 2019 By Alea Petersen

Blogging was birthed in 1997, or earlier depending on who you ask. They were previously called "weblogs" and since the late '90s, the amount of blogs on the web has grown exponentially. We're talking, by the billions. You may think this means this outlet is overused; that the space is …

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Outsourcing marketing Louisville Ky

Unleash The Power of An Outsourced Marketing Team

March 15, 2019 By Bryce Raley

As a co-founder of The Squad, I've never been afraid to share our secret sauce. We're not making Big Macs, we're helping businesses grow and transparency is important to everything we do. Here at The Squad, we've found that our sweet spot is ongoing digital marketing partnerships. Many agencies …

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Featured Blog Posts

brand messaging

Use Brand Messaging to Reach Your Audience

April 14, 2021

As we know from the previous episode in our branding series, logos are just the tip of the iceberg when it comes to a business' brand. We believe every business should invest time in brand messaging. That’s what Kevin and Alea discuss in their episode of SquadTalks over Coffee. What is Brand …

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brand guidelines

Brand Guidelines can Strengthen Your Business | New SquadTalks Series

March 18, 2021

Sit down and sip with the New SquadTalks Series! We recently kicked off a new series of SquadTalks over Coffee discussing brand guidelines.  If you haven’t watched the first episode, take a coffee break now with Chief Storyteller, Bryce Raley; and Media Designer, Taylor Bieschke, as they discuss …

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our digital strategist

You Need a Digital Strategist like Ours

March 12, 2021

Our Digital Strategist plays a key role in helping our clients meet their goals. He's recently celebrated 6 months on our team. We wanted him to share more about himself with you below.   Little high, little low, little hey, little ho! I was asked my favorite greeting and that is it. I am …

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13040 Eastgate Park Way
Suite 108
Louisville, KY 40223

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(and surrounding areas)

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