Is Marketing Art, Science, or Both?

The Marketing Squad
By: The Marketing Squad
Reading Time: < 1 minute

In this week's podcast, we ask the question: Is marketing art, science, or a combination of both? During our discussion, we came to the conclusion that it is both art and science; however, you will want to hear how we came to that conclusion.

Our featured interview this week is with a very talented designer, Judson Kovasckitz. He comes from a family of designers and loves creating art in a variety of mediums. Not only is Jud a great artist, he is also a podcast junkie and shares his love of podcasts.

As always, our conversations are filling with fun conversations and unexpected rabbit trails. You definitely want to hear Jud discuss how he believes virtual reality (VR) technology is going to become mainstream in the next few years and how marketers may be able to harness this emerging technology.

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Book Recommendation

The Compound Effect by Darren Hardy

The Slight Edge by Jeff Olson

Marketing Resource

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“For we are what He has made us, created in Christ Jesus for good works, which God prepared beforehand to be our way of life.” -Ephesians 2:10
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